Fashion is ART Project

In the Summer of 2003, THREAD for ART organized a multi-faceted exhibition, Fashion is ART, featuring nineteen specially commissioned artist projects addressing the intersection between fashion, art, and performance.

Exhibition organizers – curator Rhonda Howard, artist Yuki Nakamura, and graphic designer Rebecca Richards – challenged emerging and well-established artists to fill in the blank, “Fashion is ____,” and the resulting artworks appeared in two exhibitions, a performance, and a publication. Fashion is ART presented new work in the greater Seattle area over the course of six weeks and educated estimated audience of over a quarter of a million people.

photo: Adam Weintraub

Gala Event

At Bumershoot’s Visual Arts Exhibtion Gala, THREAD for ART unveiled 19 new contemporary projects in the guise of a fashion show. This one-night-only special runway performance attracted approximately 2500 curators, critics, collectors, gallery dealers, artists and arts-interested individuals from the Northwest Community.

photo: Richard Nicol
Special Exhibition at Bumbershoot

Fashion is ART was one of twelve visual arts exhibitions that appeared in the special Bumershoot exhibition spaces. The artworks presented at the Gala Performance were on display in a dynamic exhibition format in the Olympic Room during the run of the festival.

photo: Paul Westfall
Seattle Storefront Window Projects

For one month in the Fall, the nineteen Fashion is ART projects previously exhibited at Bumbershoot were installed in storefront windows of clothing stores, salons, and un-leased spaces dispersed throughout seven Seattle neighborhoods for the entire public to view.

photo: Winifred Westergard
Art Publication

THREAD for ART produced a poster-size 32-page full-color art book, documenting each of the Fashion is ART projects. The publication featured an introductory essay by Rhonda Howard, as well as short articles on each artist by Anna Fahey and Fionn Meade. The book was distributed at the Bumbershoot Festival, at the stores featuring the window projects, to artists, curators, collectors, bookstores, and the general public.

“The Bellevue Art Museum had a fashion exhibit this year that was a disastrous drag, hanging on like grim death to glamour. Its budget was big, in the neighborhood of $200,000. Fashion is ART, produced by Thread’s Rhonda Howard and Rebecca Richards with artist Yuki Nakamura, is a joy, and the budget was well under $2000. Fresh, original and fun and featuring largely local talent, this show will make you happy you live here.”

– Regina Hacket, “What’s Happening,” August 29, 2003






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