THREAD
our process  
   
 
1. Needs Analysis
  • Meet with client to determine key objectives and financial goals
  • Gather info on client, competitors, market place, industry trends,
    target audiences, and consumers.
  • Discuss expectations about goals, schedule, budget and terms.
2. Project Definition
  • Define project objectives
  • Determine success criteria
  • Outline project timeline and key milestones
  • Estimate budget
  • Provide terms
  • Assemble team, identifying business strategist, designer, artist and project manager
  • Establish roles and responsibilities of client and firm
  • Identify potential vendors, i.e. printers, manufacturers and distributors
  • Finalize contract
3. Concept Development
  • Organize think tank
  • Conduct conceptual and visual research
  • Brainstorm and develop design
  • Experiment with materials
  • Engage in collaborative working sessions
  • Create original artwork
  • Shoot photography
4. Design Review
  • Present client with design concepts
  • Obtain feedback from client
  • Make design refinements
  • Submit final designs
  • Finalize production and fabrication costs
5. Implementation
  • Begin design implementation
  • Apply design to selected vehicles
  • Construction and/or production
  • Coordinate with vendors
  • Supervise delivery
     

 

 
   
   
   
   
   
   

 

 
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